Staples.co.uk is celebrating the 25th anniversary of its launch with the unveiling of a new TV advertisement and exciting prize draw. The campaign, planned by Guerillascope and produced by Motiv, debuted during ITV1’s Dancing on Ice last month, with…
Vegan Friendly, the international charity that aims to end animal cruelty and climate change, has challenged UK viewers to ‘make the connection’ with the launch of a new TV advertising campaign. The 30-second creative will feature across Channel 4,…
Arden Grange, the Sussex based pet food brand, has unveiled its maiden TV advertising campaign with Guerillascope. The family-run business will feature across a range of TV channels over the coming weeks, including Channel 4, ITV Breakfast and Sky…
For online-born businesses trying to stimulate growth in a hyper-competitive market, plotting the best plan of action can seem daunting. It may feel like others are always one step ahead, leaning on secret know-how tantalisingly out of reach. Thinkbox,…
Tide, the UK’s leading business financial platform, has launched a new media campaign across TV and out-of-home. Starring real businesses instead of actors, it aims to give founders of small businesses a voice – and encourages them to make…
Penfold, the digital pensions challenger, has unveiled a new media campaign across TV, VOD and out-of-home. Finally – a flexible pension that’s easy to set up and effortless to use. The brand’s first ever TV advertising spot debuted during an…
Mitchum has teamed up with Guerillascope to drive sales through a combination of linear TV and VOD advertising. The media strategy will encompass 20-second TV spots across channels such as C4, ITV2, Channel 5, Sky Atlantic and E4 over…
Sky, Channel 4 and ITV have joined forces with Thinkbox to launch CFlight, a new campaign measurement tool that will enable advertisers to chart the impact of their linear TV and BVOD activity under one unified advertising metric. Here’s…
Feast Box, a recipe box service that brings the world to your kitchen while making a positive impact on the planet, has launched a new TV advertising campaign with Guerillascope. The 30-second ad, produced by Square Elephant, will air…
In 2014 just 11% of UK households owned a Connected TV. Today, 57% of homes now have access to one, with 26% of total time spent online now taking place on a CTV. Yet, while Connected TV usage has increased…