Lead Forensics

Opinion

Q&A With Paula Miquelis and Stephanie Dickson, Founders of the Conscious Festival

  Green is the New Black, a lifestyle and media platform that seeks to inspire people to live more consciously, is running the UK’s inaugural Conscious Festival from June 12-14. Crammed full of workshops and webinars with some of the…

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Is a Circular Economy the Solution for Global Recovery?

  The COVID-19 pandemic has had a tragic effect on people and economies across the globe, revealing just how exposed our current system is to unforeseen dangers. The crisis has challenged us to rethink the mechanisms that drive society as…

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Sustainable Tourism Week: Where Next for Travel Brands?

Though the coronavirus pandemic is a tragedy of generational significance, it’s important that we try to look for positives as we map a route towards recovery. With the spread of COVID-19 exacerbated by both social and economic factors that underpinned…

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Guerillascope’s Favourite Lockdown Ads

The Coronavirus pandemic continues to sweep across the globe, with no end in sight. However the spirit of solidarity towards the elderly and vulnerable, and gratitude toward the hardworking NHS workers has united people all across the country. This feeling…

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5 Little Green Steps we can all Take During Lockdown

Today is the 50th anniversary of Earth Day, a global movement that seeks to raise awareness of the impact pollution and environmental damage are having on our planet’s health. The good news is that, though we find ourselves celebrating this…

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Marketing During a Crisis: Four Key Questions for Your Brand

With lockdown measures set to be extended, business leaders are faced with a dilemma: how, and to what extent, should they market their brands during the coronavirus crisis? By now you will have seen arguments for reducing, maintaining and increasing…

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Working From Home: 3 Ways to Improve Mood and Productivity

As flexible and dynamic working have become popular in recent years, it’s likely many people have worked from home before. However, operating in this way for a sustained period of time is a whole new world for the majority of…

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Lockdown Diaries #1

Our thoughts are with everybody who has been affected by the coronavirus outbreak. Together, let’s help minimise its impact by staying at home and lessening the burden on our wonderful health service. So, here we are, a new, ever-developing reality…

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Recycle Week: 5 Ways we can all be Less Wasteful

With the population rising, humanity uses more natural resources than ever before – and very soon these resources will run out. This is why it is more important than ever to think about what we consume, how we consume it,…

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Feminism and Advertising: How do we Avoid the Pitfalls?

In the ‘woke’ obsessed world of 2020, where words like ‘you’re cancelled’ are on the tip of everyone’s tongues, a brand is as much about what it stands for as what it does. Getting behind a cause is now a…

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