Announcing Guerillascope’s third-place ranking in Campaign’s Best Places to Work to a friend recently, I was asked what working for a media agency actually involves, and how the pandemic’s changed things. “Do you have sleeping pods like Google?” “Is…
Our thoughts are with everybody who has been affected by the coronavirus outbreak. Together, let’s help minimise its impact by staying at home and lessening the burden on our wonderful health service. So, here we are, a new, ever-developing reality…
Halloween grants advertisers license to push the boundaries of what constitutes ‘comfortable’ viewing. It’s an occasion to revel in the darker side, so without further ado, let’s celebrate (or denounce) 15 adverts that scare, unsettle and mesmerise. Baby Laugh-a-Lot https://www.youtube.com/watch?v=hM1YrSN42-0…
With my year of travelling complete, I was determined to find a job that I could enjoy and look forward to on a Monday morning. Finding Guerillascope online, it seemed like the perfect fit, and I was delighted to be…
Here are ten facts that shine a light on the weird, wonderful and occasionally tragic world of TV advertising; a world you’re not shown on your television screens… 1. Let’s kick off with a cool little fact about ice cubes….
Honda – The Impossible Dream Ever felt restricted by self-doubt? Limited by fear and uncertainty? With ‘The Impossible Dream’, Honda had a mission: compel viewers to pursue their dreams. Be brave, and don’t accept defeat. Emerging from his caravan with…
Science suggests that women have higher average IQs than men, greater sensory awareness and better immune systems. Pain thresholds, multitasking and memory spans? We don’t need controlled experiments to conclude that males typically come out second best on all three. In…
It’s Valentine’s Day, which means you’re either charming your loved one with chocolates, flowers and cards, ruefully dismissing it as a nonsense day conceived by brands to shift units of chocolates, flowers and cards, or fumbling through the space in…