TV Advertising Blog

Guerilla Blog


In an age of catch-up services and digital television recorders, how is live TV viewing holding up? Should advertisers be alarmed by new technologies?
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SMEs are hotbeds of ambition and highly marketable ideas. So why aren't more advertising on TV; a medium perfectly equipped to support their needs?
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Sky Adsmart is a ground-breaking platform that allows advertisers to cherry-pick audience attributes central to their business, and serve ads to appropriate households.
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With Euro 2016 almost upon us, Guerillascope has assembled its ultimate dream team of television’s greatest football-themed adverts.
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In the final instalment from our Q&A with Craig Lowther, he shares his top tips on how businesses new to TV advertising can glean maximum success.
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