TV Advertising Blog

Guerilla Blog


Why, when it comes to value-for-money for TV advertisers, zero-rated advertising spots have a crucial role to play in campaign performance.
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More clients on TV in one year than ever before; multiple awards nominations and an ever-widening service portfolio: it’s been a great year!
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How much did the first ever TV ad cost to air? Which TV commercial was the first to feature a disabled character? Why is Brad Pitt so unpopular in Malaysia? Read on!
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“I feel as though I’m valued as a client: If I have a bad month, you’re wracking your brains as to why; if we have a great month, then we build on that and move forward.”
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David Cloudsdale from Adalyser explains how cross-platform campaign analysis enhances the efficiency, flexibility and accountability of advertising on TV.
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