Bullion By Post, the UK’s leading online bullion dealer, has unveiled its first ever TV advertising campaign.
Planned and booked by Guerillascope, with production overseen by Space City, the activity commenced on august 6th and will run for three-weeks, airing across nine TV channels. The television campaign is comprised of a 30-second and 60-second creative; each one recorded twice to accommodate both a male and female voiceover, with all versions being aired as part of an experiment to determine the most effective platform for engagement. Bullion By Post
offers private UK investors a wide selection of products including gold bars, silver bars, gold coins and silver coins. With low margins, award-winning customer service, free insured delivery and a shiny new TV advertising campaign in its armoury, the leader of an ever-growing market looks set to enjoy a hugely productive second half of 2013.